Financial Institutions - Partnership Program
Honor their sacrifice. Strengthen Retention. Differentiate from Competition.
America's military community — Active Duty, Guard, Reserve, Veterans & Families — represents $1.2 trillion in annual spending and 65 million+ Americans. VeteranCrowd is a card-linked cashback platform that connects this community with the merchants who want to honor them — automatically, at the payment-network level. No new cards. No POS changes. No core banking integration. Your members' existing Visa card becomes the most rewarding card in their wallet.
For Your Institution
Deepen relationships. Generate revenue.
Drive card primacy & interchange
Every VeteranCrowd transaction runs on your card — increasing usage, interchange fees, and interest revenue
Strengthen member retention
Ongoing, automatic cashback tied to their existing Visa card — a powerful reason to keep yours on top
Generate non-interest income
Earn 10-25% of VeteranCrowd's merchant commission on your members' transactions
Differentiate against the giants
"Get automatic veteran cashback with our card" — a compelling, measurable edge against Military-centric FI’s
Reach members wherever they serve
Works anywhere in North America. If Visa works, VeteranCrowd works
For Your Military Members - Their service already earned it.
01
Link Your Visa
Securely connect your existing Visa credit card. Takes about 90 seconds. No new card, no new account.
02
Shop Normally
Pay however you always do. No extra steps, no discount screen, nothing that interrupts the purchase flow.
03
Get Your Cashback
We detect the purchase and automatically apply your veteran benefit. It shows up — you didn't have to ask for it.
Link existing Visa card
Members connect the card they already carry — no new cards issued, no new accounts
One-time verification via VA API
Military status confirmed in seconds — no DD-214 uploads, no manual review, no repeated ID checks
Automatic cashback at merchants
Rewards apply automatically in-store and online — no coupon codes, no checkout apps, no friction
100% merchant-funded, zero cost
No additional cost to the institution or member. Merchants fund everything — cashback and commission
Active Duty, Guard, Reserve, Veterans & families
All qualifying members, military spouses, and family members are eligible from day one