Give back while earning the loyalty of the military community.
Military discounts are the problem.
Most businesses want to support veterans, but the current system makes it unnecessarily hard and expensive.
Management Complexity
From verification to staff training to handling exceptions, the process is complex.
Coupon Code Leakage
Discount codes get shared online. Non-eligible shoppers use them. You lose margin with no guarantee the right people are being reached.
Checkout Friction
Verification plugins slow down the buying process and increase cart abandonment.
Cash back is the upgrade discounts never were.
Full price paid at checkout. Higher reported revenue. No coupon codes to leak. Builds long-term loyalty. Works online and in-store automatically.
Frequently asked questions
What is VeteranCrowd?
A cash back rewards program for verified Active Duty, National Guard, Reserve, Veterans, and their families. You fund a cash back offer. When a verified member pays with their linked Visa card at your business, they get cash back automatically. No coupon codes and no ID checks at the register.
How is cash back different from a military discount?
With a discount, you lower the price at checkout and report less revenue. With VeteranCrowd, the customer pays full price and the cash back is funded separately afterward.
Do we need to change our POS, website, or checkout?
No. VeteranCrowd works through the Visa payment network, so you install nothing and add no plugins.
Does it work in-store and online?
Yes. Any purchase a member makes with a linked Visa card at your business is recognized, in-store or online.
Who sets the cash back rate?
You do. You choose the percentage that fits your business and can limit offers to certain days.
What does it cost?
Joining is free. You pay only when a verified member makes a qualifying purchase: the cash back you've offered, plus a fee. No setup fees or monthly subscriptions.
What do we need to sign up?
A signed merchant agreement, your Visa Merchant ID(s), and your offer settings. Most merchants go live within days.
Reach the 65M+ military community. Starting today.
Free to join. No tech integration. No checkout disruption.